ADVERTISER CASE STUDY

See how Opel upsized their web traffic

Using Passendo’s native format, Opel significantly increased their campaign performance and brand recall.

sanne

By Sanne Sønderskov Jensen
Head of International Business Development
Published March 14, 2020 / Last updated May 26, 2020

Subscribe to the blog

Opel Sees Significant Campaign Performance Increase with Passendo’s Native Format

  • Opel is a German car manufacturer, and present in over 50 countries around the globe.

  • Drive campaign success using native formats. They needed increased brand recall and purchase intent for the new Insignia model.

  • Use the Passendo platform to increase viewability and time spend on landing page, to a well defined business target group.

Results, ROI and Efficiency

2864
Visitors
5:54 min
Av. Time Spent
970,683
Views
0.3%
CTR to Landing Page

Working with Passendo feels more like we have a new member on our marketing team. Their managers really get into the trenches with us to make sure our campaign is constantly optimised. The results on user engagement time have been excellent and far exceeded our expectations.

Anders Juul Olesen
CRM & Digital Marketing Specialist

Results, ROI and Efficiency

Frequency

Device Target: All

Geo: Denmark

Optimised across premium business newsletters

Unlock the power of in-email advertising now

Book a demo to see how you can maximise your revenue and campaign performance.

ADVERTISER CASE STUDY

See how Opel upsized their web traffic

Using Passendo’s native format, Opel significantly increased their campaign performance and brand recall.

sanne

By Sanne Sønderskov Jensen
Head of International Business Development
Published March 14, 2020 / Last updated May 26, 2020

Opel Sees Significant Campaign Performance Increase with Passendo’s Native Format

  • Opel is a German car manufacturer, and present in over 50 countries around the globe.

  • Drive campaign success using native formats. They needed increased brand recall and purchase intent for the new Insignia model.

  • Use the Passendo platform to increase viewability and time spend on landing page, to a well defined business target group.

Results, ROI and Efficiency

2864 Visitors
5:54 min Av. Time Spent
970,683 Views
0.3% CTR to Landing Page

Working with Passendo feels more like we have a new member on our marketing team. Their managers really get into the trenches with us to make sure our campaign is constantly optimised. The results on user engagement time have been excellent and far exceeded our expectations.

Anders Juul Olesen
CRM & Digital Marketing Specialist

Results, ROI and Efficiency

Frequency

Device Target: All

Geo: Denmark

Optimised across premium business newsletters

Unlock the power of in-email advertising now

Book a demo to see how you can maximise your revenue and campaign performance.