• Solutions

    I WANT...

    Tools to ignite my in-email advertisingPublisher solution

    Ad server

    Ad serving technology that enables you to amplify your inventory and monetise your newsletters with high-performing email ads.

    Inventory Monetisation

    Deepen your insights with real-time ad serving that allows you to customise your demand strategy.

    Real Time Ad Serving

    Take your newsletter strategy to the next level with innovative real time ad serving.

    Native Plugin

    Sync your editorial styling and commercial content with a styling framework.

    Self Service

    Open up your inventory​ and let your advertiser clients take control of their media buying.

    Cases

    Our clients share their success with Passendo.

    To market towards high-performing audiencesAdvertiser solution

    Ad Exchange

    Choose the in-email format that suits your campaign and media buying best​.

    Native Display Campaigns

    Increase your reach with our premium in-email inventory and combine all your formats in one strategy.

    Recurring Revenue Campaigns

    Use data-driven decisions, get better CPAs, and see long term results with recurring revenue campaigns.

    Self Service

    Take control of your media buying and reach and convert the right audiences with the Sefl Service platform.

    Cases

    Our clients share their success with Passendo.

    To partner with the leading native SSP to supercharge my businessPartner solution

    Partners

    An ecosystem built on email for email. Connect with new, responsive exclusive inventories.

    DSPs

    New, exclusive inventories for Demand Side Platforms with the largest digital cookies-less channel.

    ESPs

    We are ESP-agnostic – we can work with any in-house and third party newsletter-sending platform.

    Cases

    Our clients share their success with Passendo.

    The Power of Newsletters in Advertising
  • Resources

    LEARN...

    Glossary
    Guides Overview
    Cases

    Publisher Cases

    Advertiser Cases

  • Pricing
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BACK TO THE ARTICLE

The Power of Newsletters in Advertising

Find out how you can use one of the most powerful and effective marketing tools to grow your business and retain and re-engage your existing ones.

Download the guide

Email newsletter advertising is one of the most efficient, yet overlooked ways to grow your revenue. This handy digital marketing tool has everything you need to strengthen your connection and engagement with your audience and build a winning brand.

Read the case to find out how they:

  • How and why you should be monetising your newsletters

  • The role newsletters play in ecommerce and for publishers, in terms of branding and marketing

  • How newsletters, in a post-cookie world, can be used as a marketing solution based on first party data

  • How to build a successful subscriber list

  • Best practices for newsletter advertising