• Solutions

    I WANT...

    Tools to ignite my in-email advertisingPublisher solution

    Ad server

    Ad serving technology that enables you to amplify your inventory and monetise your newsletters with high-performing email ads.

    Inventory Monetisation

    Deepen your insights with real-time ad serving that allows you to customise your demand strategy.

    Real Time Ad Serving

    Take your newsletter strategy to the next level with innovative real time ad serving.

    Native Plugin

    Sync your editorial styling and commercial content with a styling framework.

    Self Service

    Open up your inventory​ and let your advertiser clients take control of their media buying.

    Cases

    Our clients share their success with Passendo.

    To market towards high-performing audiencesAdvertiser solution

    Ad Exchange

    Choose the in-email format that suits your campaign and media buying best​.

    Native Display Campaigns

    Increase your reach with our premium in-email inventory and combine all your formats in one strategy.

    Recurring Revenue Campaigns

    Use data-driven decisions, get better CPAs, and see long term results with recurring revenue campaigns.

    Self Service

    Take control of your media buying and reach and convert the right audiences with the Sefl Service platform.

    Cases

    Our clients share their success with Passendo.

    To partner with the leading native SSP to supercharge my businessPartner solution

    Partners

    An ecosystem built on email for email. Connect with new, responsive exclusive inventories.

    DSPs

    New, exclusive inventories for Demand Side Platforms with the largest digital cookies-less channel.

    ESPs

    We are ESP-agnostic – we can work with any in-house and third party newsletter-sending platform.

    Cases

    Our clients share their success with Passendo.

    The Power of Newsletters in Advertising
  • Resources

    LEARN...

    Glossary
    Guides Overview
    Cases

    Publisher Cases

    Advertiser Cases

  • Pricing
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IDG Sweden: real-time ad serving with real-time results

See how IDG Sweden optimised and scaled their newsletter revenue with Passendo.

Download the guide

IDG Sweden is part of a digitally mature organisation that specialises in both B2B and B2C tech news for IT professionals. With an already active newsletter program in place, they needed to upgrade their ad serving capabilities to improve their commercial yields and allow for even greater future growth.

Read the case to find out how they:

  • Leveraged Passendo’s Ad Server and Exchange across their respective brands, to improve revenue

  • Grew their core offering and engagement with new native formats

  • Enabled continued, incremental growth of their previously unsold inventory

Subscribe to the blog

Keep up-to-date with all the latest industry trends and news

*By submitting this form, you agree that we may process your information in accordance with our GDPR/Privacy terms.

IDG Sweden: real-time ad serving with real-time results

See how IDG Sweden optimised and scaled their newsletter revenue with Passendo.

Download now

IDG Sweden is part of a digitally mature organisation that specialises in both B2B and B2C tech news for IT professionals. With an already active newsletter program in place, they needed to upgrade their ad serving capabilities to improve their commercial yields and allow for even greater future growth.

Read the case to find out how they:

  • Leveraged Passendo’s Ad Server and Exchange across their respective brands, to improve revenue

  • Grew their core offering and engagement with new native formats

  • Enabled continued, incremental growth of their previously unsold inventory

Subscribe to the blog

Keep up-to-date with all the latest industry trends and news

*By submitting this form, you agree that we may process your information in accordance with our GDPR/Privacy terms.

Download the guide